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Saturday, May 4, 2019

Baltica


Year created: 1998
Foundry/Designer: Paratype/Vera Chiminova, Isay Slutsker
Country: Russia
Style: Slab serif
While Baltica fits the criteria for a slab serif, it looks very similar to a simple sans-serif. The slabs are bracketed and of different width from the letterforms, which is unusual for a slab-serif. These qualities are ultimately what set Baltica apart, giving it a signature look that helps define a brand like Winston.
Consider this font for a classic brands that want to be seen as trustworthy, or that espouse old-fashioned values.
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